Department Banner

COURSES OFFERED

Click on the course number to link to the description or scroll down the page:

BUS 1A

Financial Accounting  

4 units 

BUS 11

Accounting for Small Business

3 units

BUS 12

Advertising

3 units

BUS 14 

Marketing

3 units

BUS 17

Personal Finance

3 units

BUS 20

Business Management

3 units

BUS 21

Personnel Management

3 units

BUS 22

Human Relations in Business

3 units

BUS 24

Introduction to Small Business Entrepreneurship

3 units

BUS 25

Introduction to Business

3 units

BUS 27

Effective English for Business 

3 units 

BUS 28

Written Business Communications 

3 units 

BUS 29

Oral Business Communications 

3 units 

BUS 95/96abcd

Cooperative Work Experience Education (Business Management/Marketing)

2-4 units



 COURSE DESCRIPTIONS

BUS 1A  Accounting for Small Business

4 units; 4 hours lecture, 1 hour lab
Recommended Preparation: eligibility for English 1A
Credit, degree applicable
Transfer CSU - limitations apply, UC

This is an introductory course covering the fundamentals of financial accounting of the corporate entity. Topics include ethics, the analysis, recording, and summarizing of accounting transactions on the accrual basis in preparing financial statements. An emphasis will be on accounting as an information system to meet the demands of users for decision making. Computer applications are integrated into the homework.

BUS 11  Accounting for Small Business

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

This course includes basic accounting procedures, preparation and analysis of financial statements, banking, payroll processes, and special accounting journals. This is an accounting course for small business in service and retail environments.

Note: This course is not open to students who have credit for or are currently enrolled in Business 1A. Not recommended for the student who has completed two years of high school bookkeeping with a grade of C or better
.

BUS 12  Advertising

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

In this course students will study the field of advertising and promotion from a marketing perspective. Topics to be covered include the practice and management of advertising by agencies, clients, and the media. Also emphasized are the concepts of ethics, social responsibility, and consumer benefits. Effective techniques in the preparation of different types of advertisements will also be analyzed and applied. 

BUS 14  Marketing

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

This course provides an intensive study of concepts and strategies on which the field of marketing is based. Emphasis will be on product decisions, distribution decisions, promotion decisions, and pricing decisions. The general elements of electronic marketing will also be studied.

Note: Letter grade or pass/no pass option. 

Return to top

BUS 17  Personal Finance

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

In this course, students examine the basic economic issues applied to individual and family management, such as financial planning, record keeping, budgeting, managing money, credit, and taxes.  Emphasis is placed on housing and other major expenditures, protecting assets through insurance and other means, investing in stocks, bonds, mutual funds, and real estate, as well as retirement planning.

Note: Letter grade or pass/no pass option.
 

BUS 20  Business Management

3 units; 3 hours lecture
Credit, degree applicable
Transfer CSU

This course is a study of basic business management concepts and theories in a global, competitive environment. Emphasis is on an operational analysis of the manager’s role in multinational business organizations. Also emphasized are the principles of Total Quality Management and the traditional management functions of planning, organizing, staffing, leading, and controlling.

Note:  Letter grade or pass/no pass option.

BUS 21  Personnel Management

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

In this course students will gain an understanding of effective utilization of human resources in the business enterprise. Emphasis is on principles of personnel administration, supervisory and leadership techniques, human relations, concepts of motivation, business communication, and laws governing the rights of employers and employees. Effective management of common types of personnel problems will be discussed. 

BUS 22  Human Relations in Business

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

In this course students will examine human relations theories and applications that will promote effective work relationships. Ethical issues in business are addressed as well as an explicit process of ethical reasoning that will aid in defining and dealing with dilemmas in the workplace. Current events and case studies will be used to develop critical skills as students apply theories and principles.

Note: Letter grade or pass/no pass option.
 

BUS 24  Introduction to Small Business Entrepreneurship

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU

This course is designed to provide a systematic approach to planning, developing, and operating a small business. Students will focus on building skills needed to initiate and manage business ventures. The course will emphasize developing the expertise needed to analyze consumer and business trends and to use this information in planning and developing a business venture. Areas of concentration include the principles of developing new products, acquiring financing, drafting a business plan, advertising, taxation, accounting, legal forms of organizations, and e-commerce in a global environment. 

Note: Letter grade or pass/no pass option.
 

Return to top

BUS 25  Introduction to Business

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 84
Credit, degree applicable
Transfer CSU, UC

This course is a survey of organization and management factors influencing the establishment, location, and operation of businesses. This course emphasizes the functional area of accounting as well as the legal framework within which business activities are conducted. The course also emphasizes the principles of Total Quality Management (TQM) in a multi-cultural and globalized environment.

Note: Letter grade or pass/no pass option.
 

BUS 27  Effective English for Business

3 units; 3 hours lecture
Prerequisite: eligibility for English 1A
Credit, degree applicable
Transfer CSU

This is a comprehensive course designed to strengthen and refine the student's ability to intelligently express and communicate through written language in a business environment. The course will focus on the methods of organizing and presenting business data and ideas in written explanatory and persuasive formats as well as the structural relationships in language.  Assignments are designed to stimulate thought and discussion as well as to formulate clear and precise expression of ideas.

BUS 28  Written Business Communications

3 units; 3 hours lecture
Prerequisite: eligibility for English 1A
Credit, degree applicable
Transfer CSU

In this course students will study the theory and practice of functional writing to give them an understanding of the human relations aspects of communication, to help develop logical patterns of organizing ideas, and to aid in achieving clear, concise expression. Practice in writing various types of business letters and reports will be emphasized throughout the course.

BUS 29  Oral Business Communications

3 units; 3 hours lecture
Recommended Preparation: eligibility for English A
Credit, degree applicable
Transfer CSU

In this course, students will learn the principles of effective speaking in business situations. Interviews, conferences, briefings, and group discussions will be covered. Techniques of research, preparation, presentation, and evaluation are emphasized.

Note: This course is the same as Supervision 27.

Return to top

BUS 95/96abcd  Cooperative Work Experience Education (Business Management/Marketing)

2-4 units; hours to be arranged
Enrollment Limitation:  Employment or volunteer
work in a position related to the student's major or career
goal by the second week of the semester. Completion of or current enrollment in one course from the major.
Credit, degree applicable
Transfer CSU - limitations apply

Through a set of learning objectives established by the student, supervisor, and instructor, each student will work with and learn from experts in the Business Management/Marketing field. These experiences will enable students to improve job skills, analyze career opportunities and requirements, and compare them to personal abilities and career expectations.

Note: The total units earned for CWEE may not exceed 16 units

 Last Published 8/6/13